From Uncertainty to a Clear Path to
$2M Annual Sales
Sheer Strength
From Uncertainty to a Clear Path to
$2M Annual Sales
Today, Sheer Strength is firmly on track toward their $2 million annual sales goal, with a sustainable, scalable PPC strategy that supports both immediate revenue and long-term brand growth.
Reduced wasted ad spend and improved overall profitability
Average monthly sales increased nearly four-fold compared to onboarding
Since onboarding, sessions have increased TACoS has been reduced from ~30% to ~20%
Updated images, copywriting and A+ content improved conversion rates since onboarding
CTR increased by 35%, CVR by 28% following creative improvements
When Sheer Strength approached us, their sales performance was stagnant, and they lacked clarity on what was holding them back. Their goal was ambitious but achievable: reach $2 million in annual revenue.
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Strategy
We began with a comprehensive account audit — the first step in our PPC management scope of work. After identifying the inefficiencies, we built a custom strategy aligned with The Spire Framework focusing on CLTV, TACoS, and Profit.
Upgraded product images and copy to boost CTR and CVR, with continuous testing to identify winning variations.
Rebuilt their PPC campaigns for efficiency and performance. The budget was redistributed strategically across high-potential products.
Paused spend on high-ranking keywords to avoid cannibalizing organic sales and focused on boosting underperforming opportunities.
Transitioned from simple ROAS-focused bidding to TRoAS (Total Return on Ad Spend), balancing organic and paid performance.
Integrated CLTV data into bid decisions, allowing for smarter investment on keywords tied to long-term customer value.
Monitored price competitiveness and adjusted bids based on real-time market trends.
From Uncertainty to a Clear Path to $2M Annual Sales
ROAS of 9-to-1, which is well above Amazon’s average.
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we exist to provide amazon sellers with exceptional creative and advertising services , helping them succeed on the Amazon platform through our expertise and commitment to their success.
